Welcome to J.Ellis Football
We exist to support grassroots football by developing players, empowering coaches and creating new ways for people to learn and engage with the game.
Built on Experience.
Driven by Development.
Our approach is built on extensive experience across grassroots and elite football environments, using the principles of the FA Four Corner Model and England DNA to develop players, empower coaches and support the grassroots game.
TECHNICAL
Developing ability on the ball, decision-making & game understanding
PHYSICAL
Supporting movement, teamwork & positive relationships
PSYCHOLOGICAL
Growing individual self-confidence, resilience & player enjoyment
SOCIAL
Building communication, coordination & athletic development
BEHIND THE BADGE
NATIONAL WINNER 2025
Friday Night Football
The heart of J.Ellis Football.
A professional player development programme for grassroots footballers aged 8–16, designed to help players improve, understand the game and enjoy football in a positive environment on the pitch.
Every session is built around modern coaching principles, combining technical, tactical, physical and psychological development to support every player’s journey.
Football Intelligence
Using the power of AI, we are building a new football development platform designed to help young players continue learning, understanding and improving off the pitch.
Built from the J.Ellis Football methodology, it will provide personalised support for players and parents to help every young footballer continue their development beyond training.
Join the waitlist to be the first to hear when we launch.
DNA Coaching+
A coach education platform designed to help grassroots coaches continue learning, developing and improving their practice.
For the pitch, we provide access to coaching resources, insights and ideas to support coaches in creating better experiences for players.
Join our free membership to access selected content, or upgrade to DNA Coaching+ for full access to premium articles, session plans and exclusive coaching resources.
Trusted by Players, Parents & Coaches
People consistently tell us they value the professionalism, organisation and positive environment created at J.Ellis Football.
We create sessions that are designed to challenge players, support their development and create football experiences that players genuinely look forward to every single week.
This evening was my son's first session and I haven't seen him smile so much in so long.
He absolutely loved it and cannot wait for his journey!
As well as being the most outstanding of coaches, what is so evident is the level of support and the passion for providing opportunities to each and every child regardless of ability.
Thank you so much for having my boys.
Keilly T
My son has been attending for several years and they have been incredible coaches and mentors.
Not only has his football improved massively, but his confidence and mindset have grown too.
They genuinely care about the kids and support them on and off the pitch.
Highly recommend.
Diana K
Friendly, fun and supportive football.
Players are engaged and challenged throughout leaving with a smile and feeling positive about their game.
Sessions are very well planned and each one has an area of development to focus on with a variety of strategies for players to learn or improve their skills.
My boys always look forward to training, thank you so much!
Abi V
